章 鄉(xiāng)村發(fā)展的新時代....................................................................................1
一、鄉(xiāng)村發(fā)展的時代背景 ...................................................................................3
(一)客觀現(xiàn)實 ................................................................................................3
(二)內涵要義 ................................................................................................4
(三)格局展望 ................................................................................................5
二、鄉(xiāng)村發(fā)展的大“時代”.................................................................................6
(一)現(xiàn)代化時代 ............................................................................................6
(二)農業(yè)農村現(xiàn)代化建設時代 ....................................................................8
(三)美麗鄉(xiāng)村和美麗經濟時代 ..................................................................10
(四)城鄉(xiāng)融合和產業(yè)融合時代 ..................................................................11
(五)消費引領的新業(yè)態(tài)時代 ......................................................................12
(六)生態(tài)文明和健康中國時代 ..................................................................14
(七)創(chuàng)新文化改革時代 ..............................................................................16
(八)互聯(lián)網 數(shù)字鄉(xiāng)村革命時代 ..............................................................17
典型案例 .............................................................................................................18
第二章 鄉(xiāng)村振興的內涵邏輯..............................................................................23
一、新型城鎮(zhèn)化的內涵邏輯 .............................................................................25
二、城鄉(xiāng)融合的內涵邏輯 .................................................................................34
(一)城鄉(xiāng)融合發(fā)展是時代發(fā)展的必然階段 ..............................................35
(二)深刻理解鄉(xiāng)村振興和城鄉(xiāng)融合的辯證關系 ......................................38
(三)城鄉(xiāng)融合發(fā)展與鄉(xiāng)村振興的共同發(fā)展路徑 ......................................41
(四)深刻理解城鄉(xiāng)融合的內涵要義 ..........................................................43
三、三產融合內涵邏輯 .....................................................................................47
(一)三產融合內涵訴求 ..............................................................................49
(二)三產融合和鄉(xiāng)村振興內在邏輯 ..........................................................53
(三)城鄉(xiāng)融合背景下鄉(xiāng)村振興三產融合探索 ..........................................54
典型案例 .............................................................................................................56
第三章 共創(chuàng)共贏大格局......................................................................................59
一、鄉(xiāng)村振興的三大訴求實現(xiàn)目標 .................................................................61
(一)政治訴求 ..............................................................................................61
(二)社會訴求 ..............................................................................................63
(三)經濟訴求 ..............................................................................................65
二、實現(xiàn)鄉(xiāng)村價值變現(xiàn)的三大載體 .................................................................68
(一)當?shù)卣?..............................................................................................68
(二)社會資本 ..............................................................................................70
(三)村民集體 ..............................................................................................72
三、鄉(xiāng)村振興的決策核心是“人”...................................................................73
(一)人本核心 ..............................................................................................73
(二)就地化基因 ..........................................................................................75
(三)融合目標 ..............................................................................................78
四、立足“四為”,創(chuàng)建發(fā)展大格局 ...............................................................81
(一)為耕者謀利 ..........................................................................................81
(二)為食者謀安 ..........................................................................................82
(三)為居者謀寬 ..........................................................................................83
(四)為業(yè)者護航 ..........................................................................................83
五、突出重點,做好規(guī)劃和引領 .....................................................................84
(一)以全局謀劃一域,以一域服務全局 ..................................................85
(二)循序漸進,久久為功 ..........................................................................86
(三)以人為本,服務目標群體 ..................................................................86
(四)制定實施方案,系統(tǒng)解決問題 ..........................................................87
六、發(fā)展鄉(xiāng)村產業(yè),離不開匹配的建設用地 .................................................87
(一)集體建設用地 ......................................................................................88
(二)宅基地 ..................................................................................................88
(三)四荒地 ..................................................................................................88
(四)提高建設用地利用效率 ......................................................................89
典型案例 .............................................................................................................89
第四章 設定五線融合操作系統(tǒng)..........................................................................91
一、五線融合系統(tǒng)滿足了五大需要 .................................................................93
(一)戰(zhàn)略落地需要 ......................................................................................93
(二)全域發(fā)展需要 ......................................................................................93
(三)力量聚合需要 ......................................................................................93
(四)城鄉(xiāng)融合需要 ......................................................................................94
二、五線融合系統(tǒng)的五條指引線 .....................................................................95
(一)生態(tài)線 ..................................................................................................95
(二)產業(yè)線 ..................................................................................................97
(三)利益線 ................................................................................................107
(四)品牌線 ................................................................................................110
(五)機制線 ................................................................................................115
典型案例 ...........................................................................................................134
第五章 搭建全域綜合體....................................................................................137
一、搭建全域綜合體的產業(yè)配方 ...................................................................139
(一)產業(yè)為基 ............................................................................................139
(二)三產一體 ............................................................................................141
(三)全域培植 ............................................................................................142
(四)商業(yè)模式 ............................................................................................144
二、建造全域綜合體的關鍵是“六合”.........................................................146
(一)農旅融合 ............................................................................................149
(二)文旅融合 ............................................................................................150
(三)商旅融合 ............................................................................................152
(四)康旅融合 ............................................................................................154
(五)創(chuàng)旅融合 ............................................................................................158
(六)研旅融合 ............................................................................................159
典型案例 ...........................................................................................................161
第六章繪制全域發(fā)展路線圖............................................................................167
一、做好鄉(xiāng)村全域規(guī)劃 ...................................................................................169
(一)系統(tǒng)謀劃 ............................................................................................169
(二)服務縣域大局 ....................................................................................170
二、著力鄉(xiāng)村全域建設 ...................................................................................171
(一)鄉(xiāng)村建設與政策銜接 ........................................................................171
(二)鄉(xiāng)村建設與鄉(xiāng)村規(guī)劃融合 ................................................................171
三、重視鄉(xiāng)村全域治理 ...................................................................................172
(一)黨委領導 ............................................................................................173
(二)強化鄉(xiāng)鎮(zhèn)政府服務功能 ....................................................................173
(三)鄉(xiāng)鎮(zhèn)結構的調整須以人為本 ............................................................174
四、細化鄉(xiāng)村全域運營 ...................................................................................174
(一)運營系統(tǒng) ............................................................................................175
(二)運營團隊 ............................................................................................176
(三)運營前置 ............................................................................................176
(四)人才培育 ............................................................................................177
(五)創(chuàng)新機制 ............................................................................................177
(六)成效推廣 ............................................................................................177
五、構筑鄉(xiāng)村全域價值體系 ...........................................................................178
(一)企業(yè)效益 ............................................................................................178
(二)社會效益 ............................................................................................180
(三)能力矩陣 ............................................................................................181
典型案例 ...........................................................................................................185